Chris Garrett and I had no clue how many people would actually submit questions during the live chat discussion yesterday. We were swamped!
Even the moderator said that it was one of their highest attended sessions. Surely this is an indication of a huge interest that non-profits have in social media.
Time ran out before we were able to share the ”gold nuggets” below.
Click here for the entire Philanthopy.com transcript.
What I learned from the chat:
- Social media success is greatly determined by how much employees feel empowered and valued.
- Web 2.0 has created a business environment that is increasingly influenced by one’s “people skills”.
- Social media strategy will fail if it’s planned behind closed executive office doors.
- A poor but remarkable non-profit will win against a wealthy but boring non-profit – any day of the week.
With that, here are the extra nuggets:
Chris Brogan – “If I Started Today”
Katya Andresen – 11 Steps to social media success
Scoble’s Social Media Starfish:
Beth Kanter’s Cute Dog Theory Of Social Media
Resources to use for online fundraising:
Uplej
Three free educational resources:
- Starting with a blog? – join the Authority Bloggerforum. You’ll find a very supportive community of bloggers from all walks of life. Very helpful for new bloggers!
- Learning about social media? Check out the Social Media Starter Kit for Nonprofits at WeAreMedia.Org
- Awesome blog on Non-Profit technology from Wild Apricot
Thoughts, quotes, take-aways:
Seth Godin:
“The good news is this: the Internet is not a replacement for direct mail fundraising. It is, in fact, something much bigger than that for just about every non-profit.”
Chris Brogan:
“Nonprofit: I’d start a storytelling and pictures blog about the causes I was tasked with supporting. No question about it: stories and pictures are powerful contributors to nonprofit experiences.”
Michael Martine:
“Providing value to your followers instead of sales pitches is the best marketing you can engage in on Twitter (or in any social media environment).”
Contact me about my services, including a complete social media assessment.
